Promote Your Livestreams on These Sites for Free

It felt so promising, right? 

We thought we’d weathered the initial storm known as 2020 — venues starting to open back up and glimpses of “normal” were starting to appear (whatever that means nowadays). But as reality creeps in and covid cases rise, state governors are forced to press pause or backtrack all together on a host of Summer plans.

Now, what used to be a “nice add-on” marketing strategy for musicians and bands has become a new fan-centered foundation from which to build on. Obviously livestreaming is not new, but its acceptance as a reasonable way to connect (and contribute) took several giant leaps forward since mid-March!

++ 3 Virus Proof Marketing Ideas

A new study conducted called: “Media and Entertainment During The Time of Coronavirus” revealed some telling stats:

  • 46% of music fans missing the live experience have tuned in to a livestream. 
  • 28% of online concert-goers have paid to watch a livestream.
  • Approximately 7 in 10 concert attendees who participated in a livestream concert while social distancing plan to continue doing so even after they return to live music events.

A few takeaways from those stats (and the rest of the article)?

  1. Livestreaming is just one form of content, but it can help you connect with new fans more quickly since you’re able to interact real-time. 
  2. Unless you have a huge engaged fanbase already, your livestreaming efforts may take some and repetition time to see any consistent financial results.
  3. As much as we wanted this to be a quick, temporary issue, you’re going to need a long-term livestream strategy. Don’t wait.

While there are tons of livestream platforms, gear lists, and tips to help improve the quality of your virtual gigs, this list is focused on places to consider to promote your livestreams

++ Turn Your Audio Into Visuals with This Social Media Tool

Now that there is more traffic than ever online, looking for entertainment, researching these sites could help you increase your reach. They may not all fit your genre and may only accept submissions from certain Countries, but these listings are all free sites where you can submit and promote your livestream gigs. 

Eventbrite

promote livestreams eventbrite

Eventbrite is a global self-service ticketing platform for live experiences that lets users create, share, and attend events. From music festivals, marathons, conferences, community rallies, and fundraisers, to gaming competitions and air guitar contests (i.e. you name it).

With the popularity of online events of all kinds, Eventbrite has updated its site to include unique event pages where you can add links to promote livestreams, virtual hangouts, and more. Once you create an event, you’d just set the location to “Online event” to access the tools to create your virtual event page. 

And while it is free to list a gig on Eventbrite, if you are selling tickets, be sure to check out the commission you will be charged for each transaction.

++ 7 Online Sites to Promote Your Shows That Aren’t Social Media

Meetup

promote livestreams meetup

Meetup.com has always been focused on in-person events. In fact, it wasn’t in their policy to host online events because they were on a mission to get people together, but have now opened up new features to host online events. Their website says they’ve “temporarily updated our in-person event policy to permit groups to host events online.”

When creating your Meetup, it now includes the option to add a video conference link to an event instead of a physical location. Are there interests you have that may be non-musical where you could join (or start) an online Meetup group?

Browse through some of the current Online Meetups and see what ideas for promoting your livestreams it sparks!

Social Distancing Festival

promote livestreams social distancing

The Social Distancing Festival is an online artist’s community made to celebrate and showcase the work of the many artists around the world who have been affected by the need for social distancing that has come about due to the spread of Coronavirus (COVID-19). 

The creator of the site lists his three main goals as:

  1. It helps to get some of the great work that you’ve done out to the world, and projects that were cancelled get the word of mouth that they missed out on.
  2. We are able to keep feeling a sense of artistic community, even from our living rooms, and;
  3. Artists are able to continue to engage with their projects by making videos, sharing work, and celebrating the work of others. 

Promote your upcoming livestreams here: https://www.socialdistancingfestival.com/submit

Quaranstream.Video

promote livestreams quaranstream

Simply put, quaranstream is a crowdsourced list of live streamed music shows. Creator Shane Martz said his focus was to help everyone get through these tough times with the power of music and it’s a great way to promote your livestreams.

In just over a month after it launched, the site had 20,000 users with a wide variety of genres of online concert listings, including electronic, pop, country, hip hop, reggae, rock, and more.

Submitting your event to quaranstream only requires you to complete a Google form. Get your event listed today.

++ You Are an Artist and COVID Does Not Stop That 

Bandsintown

promote livestream bandsintown

Bandsintown is a multi-sided, data-driven platform in the fast-growing music market, enabling artists, superfans, & brands to connect. Like many artist-centered platforms, Bandsintown has shifted its focus to include easy access to virtual concerts. 

As an artist on the platform, you are able to create, add, and promote your livestreams. Get started here and let your fans know where to tune in. https://www.artists.bandsintown.com/

Gigs Guide

GigsGuide is a site based in the UK that lists live events, but recently started to also house a directory of “online” live music events. Their focus is on helping artists and fans alike still use this time to go to amazing gigs all over the world, without even having to get up from the couch.

Get your livestream listed on their calendar here: https://gigs.guide/blog/add-event/

Koir

Koir was started on March 20, 2020 by musician Nika Roza Danilova (Zola Jesus), web developer Erik Zuuring & musician Devon Welsh. The website states they wanted to give musicians another option to monetize and promote their music. 

Koir v0.1 currently consists of an event calendar with the musician in mind. Read up on their submission guidelines here: https://koir.tv/submit/

Folk Alliance International

Folk Alliance International’s mission is to serve, strengthen, and engage the global folk music community through preservation, presentation, and promotion.

FAI defines folk broadly as “the music of the people” (reflective of any community they are from), and programs a diverse array of subgenres including, but not limited to Appalachian, Americana, Blues, Bluegrass, Celtic, Cajun, Global Roots, Hip-Hop, Old-Time, Singer-Songwriter, Spoken Word, Traditional, Zydeco, and various fusions.

Does your music fit into any of these subgenres? Submit to be included on their calendar: https://folk.org/livestream/

More Promotional Opportunities

In addition to listing your upcoming livestreams to the calendars mentioned above, you also have several opportunities to promote your broadcasts to new, existing audiences.

GigmorLive (Twitch)

Gigmor has been on the forefront of helping musicians find gigs on stages across the Country. Like other platforms listed here, they have also adapted to the livestream landscape. They’ve provided a platform for many artists to perform live on their Twitch channel every Thursday (more coming soon). 

They’ve also recently announced their partnership with JUJU on their premium live streaming platform providing artists another opportunity to perform live and get paid! 

Create a Gigmor account and submit to perform in one of their upcoming livestreams: https://bit.ly/2ZJdvsF

Live From Home Open Stage (Facebook Group)

One of the Facebook Groups that started as a direct result of the lockdown is Live from home open stage. Within just a few days of musicians, artists, and bands losing their gigs, Scot Shrader started the group and quickly grew to over 50,000 members. It consists of music lovers of all kinds with the focus to provide an avenue for artists to connect with fans and fans to still have a place for live music. 

This is a Public group, so the genres are diverse, but from being a member since Day 1, I’ve seen quite a few livestreams have a good number of concurrent viewers still. It’s worth taking a look at, especially if Facebook Live is your go to streaming platform!

Peek into the ‘Live From Home’ group here: https://www.facebook.com/groups/227483271730098/

—————————————————-

Leonard Patterson is a former front-man for a 6-figure party band, a booking agent with 1000’s of shows under his belt, and a certified digital marketer. He launched Indie Band Coach with a mission to help indie bands create, curate, and automate their social media to share their music and get better gigs. Subscribe to his YouTube Channel and get more tools, tips, and training to help you on your journey. 

coronavirus live music

How Coronavirus is Affecting Live Music

From Gigmor Founder, David Baird

As you know, the coronavirus has become a global pandemic and has had a severe economic impact around the world practically overnight. We at Gigmor hope and pray that the spread of the virus will slow after peaking in the coming weeks. Our hearts go out to the millions of people who have been affected or lost loved ones. 

The coronavirus has hit the live music business particularly hard. You’ve seen the news about the cancellations of large events like SXSW and Coachella but hundreds of thousands of local venues are suffering. If millions of people stop going out for more than a month or two, many of these venues won’t survive. And they’re a vital part of the local music scene that is the lifeblood of the business. 

Despite the palpable panic and the real economic damage that’s been done we feel that eventually we’ll look back on this as a short term blip. Live music is baked into the fabric of life and will always be. So we remain optimistic about our long term prospects. 

We’ve spent considerable time in the last couple of weeks thinking about how we can be part of the solution.

In the short term, we’re responding to a surge of requests from venues asking for our help. National touring acts have canceled because of concerns about being on the road and venues suddenly need to fill open dates on their calendars. We’re ideally positioned to help them because many of our 65K independent artists play local gigs almost exclusively. And our platform is well suited to fill last minute slots.

Next, we’re looking for ways to accelerate how we can connect artists, venues and fans, including livestreaming shows and publishing artist profiles that are relevant to fans with music, videos, upcoming shows, etc. We don’t want to live in a world where everyone is isolated in their homes but we know we can play a useful role if that is what the near future looks like.

As a national marketplace and directory of talent we’re thrilled to be able to step in and help local live music communities everywhere. We’ve always believed that technology can bring innumerable benefits to booking and promoting live music and we’re only sorry that it’s taking a global crisis to help prove that. 

We’d love to hear from you at info@gigmor.com with any ideas or suggestions about how we can help you keep music alive!

Gigmor & SoundCloud

Gigmor Partners with SoundCloud

We’re thrilled to announce that Gigmor and SoundCloud have launched a marketing partnership. SoundCloud is the world’s largest streaming site for independent artists and will promote Gigmor as their exclusive live music partner.

With 65,000 artists and 2,500 venues, Gigmor is the leading marketplace for booking live music in North America. Since launching in 2017, Gigmor has booked thousands of artists at a wide variety of venues and private events.

David Baird, Gigmor founder and CEO, says, “We’re proud to be working with one of the most innovative firms in music—one that has launched so many artists’ careers. Adding millions of SoundCloud artists to our service will accelerate our growth because it helps us offer venues what they need most: talented musical artists who can perform live and bring a crowd.”

As part of the deal, Gigmor will offer SoundCloud Pro Unlimited members a 20% discount ($7.99/mo vs. $9.99/mo) to Gigmor’s Pro subscription.

Gigmor Pro members get exclusive access to gigs, direct messaging with venues and industry pros and Gigmor promotes their gigs to their growing database of music fans. Gigmor artist profiles are a best-of-breed EPK and include music, videos, social media accounts, estimated local audience (GigScore), previous and upcoming gigs and more.

If you’re an artist, click here to learn more on how to take advantage of this special offer.

For more information, contact david@gigmor.com.

David Baird 
Founder/CEO

booking shows

Booking Shows – How To Book a Gig

Booking your first gig is hard. Even if you’ve played a few shows before, booking can still be challenging. That’s exactly why we created Gigmor – to make booking shows as quick and easy as possible. Here are our top tips for early-stage artists to book more and higher quality gigs. Follow these tips and you’ll book a gig in no time!

·      APPLY AND MESSAGE TALENT SEEKERS EARLY

         Most venues and talent bookers will plan their schedules many months in advance. If you’re looking for shows this month, you’re probably out of luck. They want to plan well in advance in case anyone cancels or reschedules. That’s why you should reach out at least 4-6 weeks before you want to play. That gives them time to check you out and to begin putting together a full bill of other artists.

Pro Tip: Even though we recommend planning ahead, you can also check out our gigs page for last minute gigs. Talent seekers will often post gigs with short notice to Gigmor because they had a cancellation or change of plans and need to find an artist fast.

·      UPDATE YOUR GIGGING HISTORY

         This is probably the most overlooked but important part of your Gigmor profile. If you don’t have any gigs under your belt, don’t worry! You’ve probably played at house parties, busked or streamed a performance on YouTube. Put that in your gigging history! Talent seekers want to know where you’ve played and how many people you can draw but, more importantly, they want to know that you’re putting in the effort to play live and build an audience.

·      NETWORK, BUT NOT REALLY 

         Networking is not what you think it is. We should really just eliminate the term and change it to “hang out and make friends” because that’s what real networking is. Let’s say you book a gig on Gigmor, you play the show and it goes well. But now what do you do? Don’t talk to anyone and bounce after your set? NO. This is the perfect time to just hang out. Get to know the people working at the bar, have a drink, make friends. That is key to getting repeat bookings in better time slots.

Hope that helps you gigMORE! 

Rock On, 

Team Gigmor

American Idol Back On Gigmor

American Idol Auditions

We’re proud to announce that AMERICAN IDOL® has partnered with Gigmor for a second year in a row! Idol producers are looking for the #NextIdol for their upcoming season. Gigmor artists can apply for a Front of the Line Pass at 22 regional American Idol auditions which begin in just a few weeks!

american idol auditions

Check below for the audition closest to you!

July 23: New York, NY

August 20: Mobile, AL

August 23: Macon, GA

August 23: Tallahassee, FL

August 23: Santa Barbara, CA

August 25: Baton Rouge, LA

August 26: Columbia, SC

August 26: Las Vegas, NV

August 27: Waco, TX

August 29: Knoxville, TN 

August 29: Salt Lake City, UT

September 1: Colorado Springs, CO

September 1: Raleigh, NC

September 4: Washington, D.C.

September 4: Wichita, KS

September 6: San Jose, CA

September 7: Pittsburgh, PA

September 7: Springfield, IL

September 8: Spokane, WA

September 10: Detroit, MI

September 18: Nashville, TN

September 21: Chicago, IL

Our mission is to help indie and unsigned artists grow their careers. We are absolutely thrilled to be working with the talent producers at American Idol. Make sure your profile is complete and then head over to the gigs page. Look for the American Idol auditions posts and apply away!

From the archive: Music Marketing for the Independent Artist